Funding the Government, Protecting Americans from Misuse of Data, Expanding Internet Access and Improving Recycling

HR 4366, HR 7521, HR 7520, HR 1752, HR 6276, HR 1046Consolidated Appropriations Act, 2024 (HR 4366) – On March 9, the president signed the latest appropriations bill passed in time to halt a government shutdown. While this bill does authorize funding through the end of the fiscal year (Sept. 30), it only addresses six of the 12 bills necessary to fully fund the government. The recent legislation covers Military Construction, Veterans Affairs, Agriculture, Rural Development, the Food and Drug Administration, the Commerce, Justice and Science-related departments, the Energy Department, the Department of the Interior and the Environment, and Transportation, Housing and Urban Development. On March 23, the president signed the Further Consolidated Appropriations Act, 2024 (HR 2882) in the nick of time to prevent a government shutdown. This subsequent budget legislation includes the remaining spending bills to fully fund the federal government through the end of the fiscal year (Sept. 30).

Protecting Americans from Foreign Adversary ControlledApplications Act (HR 7521) – Congress is currently considering a bill designed to force the sale of the social media app Tik Tok, which is currently owned by ByteDance Ltd. This Chinese firm is subject to the laws of China, which has the right to seize all data procured by the app as well as influence content for political purposes – which is considered a threat to U.S. national security.This roundly bipartisan bill was introduced by Rep. Mike Gallagher (R-WI) on March 5. It was passed by the House on March 13 and is under consideration in the Senate.

Protecting Americans’ Data from Foreign Adversaries Act of 2024 (HR 7520) – The purpose of this bill is to prevent the current targeting, surveilling, and manipulation of user data from apps by brokers who sell sensitive information to foreign adversaries, such as China. Examples of data collected and sold include individual physical and mental health, as well as where and when they travel outside the country. This bipartisan bill was introduced by Rep. Frank Pallone (D-NJ) on March 7. It is currently assigned to a committee for review in the House.

E-BRIDGE Act (HR 1752) – This legislation was introduced by Rep. Sam Graves (R-MO) in March 2023. It would authorize the Department of Commerce to issue economic development grants for the purpose of expanding and improving high-speed broadband service in underserved and geographically diverse markets. The bill passed in the House on March 11 and currently lies with the Senate.

USE IT Act of 2023 (HR 6276) – This Act would require the Office of Management and Budget (OMB) and the General Services Administration (GSA), through the use of technology sensors, to ensure federal government building utilization and federally leased spaces average at least 60 percent in each public building over each one-year period. The bill, introduced by Rep. Scott Perry (R-PA) on Nov. 7, 2023, passed in the House on March 12 and is now under consideration in the Senate.

A bill to require the Administrator of the Environmental Protection Agency to carry out certain activities to improve recycling and composting programs in the United States and for other purposes (S 1194) – This Act was introduced by Sen. Thomas Carper (D-DE) on April 19, 2023, and passed in the Senate on March 12. This bipartisan bill would require the Environmental Protection Agency (EPA) to collect data and issue reports on nationwide composting and recycling efforts, including implementing a national composting strategy to help reduce contamination rates for recycling. The legislation is currently under consideration in the House.

A bill to establish a pilot grant program to improve recycling accessibility and for other purposes (S 1189) – A companion bipartisan bill to S 1194, this Act would authorize the EPA to issue grants to states, local governments, Indian tribes, or public-private partnerships to fund improved recycling accessibility within communities. It was introduced by Sen. Shelley Moore Capito (R-VA) on April 19, 2023, and passed in the Senate on March 12. It is also under consideration in the House.

Social Security Expansion Act (HR 1046) – This new bill is designed to enhance Social Security benefits and ensure the long-term solvency of the Social Security program. It was introduced on Feb. 14 by Rep. Jan Schakowsky (D-IL). The bill includes the following provisions: 1) increase benefits for low earners; 2) restore student education benefits to children of deceased or disabled parents, up to age 22; 3) revise the calculation to yield higher annual COLA benefits; 3) make active trade or business income subject to the net investment income tax; 4) make all earnings above $250,000 subject to Social Security payroll taxes. The bill has yet to be assigned to a committee and has virtually no chance of being enacted by the current Congress.

Importance of Fostering Digital Trust in Today’s Businesses

Fostering Digital TrustModern business today is dominated by digital transactions and interactions. Businesses are increasingly storing customers’ personal information, which is potentially accessible without the customers’ knowledge or consent. Therefore, understanding the significance and implications of digital trust will help businesses foster it, as it is crucial for success. 

What is Digital Trust?

Digital trust is the faith customers and business partners have in a business’ secure, reliable, and transparent existence on digital platforms. It involves protecting business and customer data, respecting privacy, managing cybersecurity threats, and enhancing transparency around data usage. Customers expect that when they share their personal and sensitive data with a business, it will be protected from unauthorized access or usage.

The Importance of Digital Trust

Digital trust is a factor that drives customer decisions. Investing in digital trust can lead to sustained growth and competitiveness. See below for more reasons why establishing a sense of digital trust is so important.

1. Address Security and Privacy Concerns  

One of the primary reasons why fostering digital trust is vital is the increasing concern over security and privacy. Due to the rise in frequency and sophistication of cyber threats, businesses face substantial risks related to data breaches, fraud, and identity theft.

Therefore, businesses must instill confidence in their customers and stakeholders by implementing robust security measures and strict privacy protocols. This includes employing encryption technologies, multi-factor authentication, and regular security audits to safeguard sensitive customer data and mitigate risks effectively.

2. Build Credibility and Reputation

A company’s reputation can make or break its success in today’s interconnected world. Trust is the foundation upon which credibility is built, and establishing a solid digital presence can significantly enhance a business’ reputation.  Customers and other stakeholders are more likely to engage with organizations that demonstrate transparency, integrity, and reliability in their digital interactions.

A business can build trust and credibility by leveraging digital tools and platforms to streamline processes and enhance transparency. This, in turn, strengthens their relationships with stakeholders and fosters long-term success.

3. Enhance Customer Relationships

Customer relationships are increasingly forged and maintained online in our digital age. Whether communicating via email, interacting on social media or conducting transactions through e-commerce platforms, businesses rely on digital channels to engage with their audience.

Enhancing customer relationships while ensuring data security and privacy will require measures such as implementing secure payment gateways, providing transparent financial reporting, and offering personalized digital experiences tailored to each client’s needs. Businesses can cultivate stronger customer bonds and drive loyalty over time by demonstrating a commitment to transparency and accountability.

4. Comply With Regulations

Businesses must navigate complex legal and regulatory requirements in an increasingly regulated environment. From data protection laws to financial reporting standards, non-compliance can have severe consequences, including fines, legal penalties, and reputational damage. Fostering digital trust involves ensuring businesses adhere to regulations and standards governing their operations.

Every business has a responsibility to stay up to date with the latest regulatory developments. This may involve implementing internal controls, conducting risk assessments, and providing guidance on best practices for data management and governance. Navigating regulatory challenges helps build trust and confidence among stakeholders while mitigating legal and financial risks.

5. Drive Innovation and Growth

Fostering digital trust enables businesses to embrace innovation and drive growth in a rapidly evolving marketplace. By leveraging emerging technologies such as artificial intelligence, cloud computing, and blockchain, a business can enhance operational efficiency, expand its reach, and deliver innovative products and services to customers.

However, it is crucial to consider the implications that emerging technologies can have on digital trust. Chasing emerging trends and innovations may result in some oversight of ethics and transparency. Therefore, businesses require strategies to help adopt new technologies and harness their potential to drive value and competitive advantage.

Conclusion

In conclusion, fostering digital trust is essential for businesses to thrive in today’s interconnected world. Therefore, businesses must build trust, enhance credibility, and drive growth through secure and transparent digital interactions. By prioritizing security, privacy, compliance, and innovation, businesses can confidently navigate the digital landscape’s complexities and achieve their strategic objectives. 

April is Financial Literacy Month: How Much Do You Know?

Financial LiteracyWhat started as Youth Financial Literacy Day some years ago is now a monthlong event: Financial Literacy Month. It all started in 2003 when some U.S. legislators got together and decided that we needed more days dedicated to this topic. So, what does that mean for us? Plenty. It’s one month out of the entire year you can dedicate to getting your financial ducks in a row by engaging in fiscally savvy activities, absorbing all the knowledge, and then sharing your learnings with family, friends, and the world.

Prepare the Kids

Unless you went to a school (K-12) that included business/money classes, chances are you didn’t learn basic finance until you were older.That’s why starting kids early in their understanding of how to make deposits, withdrawals and balance their checkbooks is key. Here’s a resource for downloadable PDFs that you can use to help kids understand the basics of banking. You can even read a children’s book on personal finance to your grands or nieces and nephews, something like The Berenstain Bears’ Trouble with Money.

Both of these resources give kiddos a strong foundation for digesting more complex financial products, like Non-Fungible Tokens (NFT) and cryptocurrency. (You can save those for when they’re older.) When children master everyday money tasks, they’re better equipped to navigate life when they leave the nest.

Subscribe to a Blog or Podcast

You can choose personal finances, investing, or whatever you like. Educating yourself about how to make the best use of your money will pay off – and we’re not talking about just cash. You’ll also discover a variety of strategic directions about how to handle future financial issues. A few blogs to check out are Think Save Retire and The Penny Hoarder. Here are a few more. In terms of podcasts, check out Millennial Investing and Ditch the Suits. After you’ve digested some helpful nuggets, share them with your family and friends.

Learn More with Jumpstart Coalition

Jumpstart Coalition is a non-profit organization out of Washington, D.C., that houses a world of info about all things money – a curated database of financial education resources. From tax tips to credit unions, it’s a one-stop shop. Just spend a little time looking around, and you’ll finish smarter than when you started.

Attend Your State’s Financial Literacy Events

While this varies from state to state, be on the lookout in April for an announcement signed by your governor or your state representative. Typically, these are held in your capitol and are free. For example, the Idaho Financial Literacy Coalition holds a piggy bank beauty contest for elementary kids. All you have to do is search (Google, Bing, your choice!) “[State] April literacy month events,” and a list will come up. After you’ve attended, you might even think of creating a seminar of your own.

Go Over Your Monthly Budget

So, after you’ve filled your noggin with all your new money knowledge, you might want to review your finances for the month to see where you can tweak. Money is a fluid situation, as you well know, and applying new tricks and tips can help exponentially.

At the end of the day, and of course, the month, taking time to dive into improving your financial literacy – and spreading the news­ – is well worth it. When you’re fiscally fit, everything else in life seems to fall into place.

Financial Literacy Month 2024: Financial Literacy Activities to Start With | EVERFI

April is National Financial Literacy Month (moneyfit.org)

Defining Burn Rate, Gross Burn and Net Burn

What is Burn Rate, Defining Burn Rate, Gross Burn and Net BurnWhen it comes to any business, but especially for a start-up, it’s essential to determine how long a company can survive before it must declare bankruptcy and/or close its doors. The biggest metric, especially for a start-up, is to determine how much money a company has to keep its lights on.

The term “burn rate” is defined as how much money a company spends monthly to maintain its operations. It is essential for a company to know how long it can operate before it begins to generate income and hopefully becomes cash flow positive.

It is important to look at two differences between the two sub-meanings of this term: the first is “gross burn” and the other is “net burn.” When it comes to “gross burn,” we are talking about how much a business uses in monthly operating costs. The following formula shows a business how long they have in months to operate.

For example, if a business has $2.5 million available for overhead and it spends $200,000 in monthly overhead costs, it would last 12.5 months. Expressed as a formula:

Available financial resources ($2,500,000)/monthly overhead($200,000) = 12.5 (months)

This assumes the company makes no revenue, which will be accounted for in the next example. However, this is where “net burn” comes into consideration. Net burn looks at how much money a business loses every month, but the difference with this calculation is that it looks at if it can be lowered by any incoming revenue.

If a company spends $10,000 on rent/office space, $20,000 on IT expenses, and $25,000 on employee wages, the gross burn rate would be: $55,000. However, if the company is generating sales at $17,500 per month, for example, and the cost of goods sold (COGS) is $5,000, the following calculation would determine its “net burn rate:”

Net Burn Rate = [Monthly Revenue – Cost of Goods Sold (COGS)] – Gross Burn Rate

Net Burn Rate = ($17,500 – $5,000) – $55,000

Net Burn Rate = (12,500) – 55,000 = -$42,500 Gross Burn Rate

The difference between the net burn rate and the gross burn rate may seem obvious or intuitive, but depending on how much money the start-up has available, and factoring in how much the revenue brings in and offsets the COGS, it can make a stark difference for the business’ prospects.

Once a business has determined what its “gross burn rate” and/or “net burn rate” is, the next step is to look at how to reduce costs and/or increase revenue to keep working toward positive cash flow. 

Two considerations for the company include what the business can do and what it must do to make more revenue and increase profit margins. For example, companies could look at the cost-benefit analysis of incorporating AI to see if it would have an overall positive impact on labor costs. They also could look at how to create effective marketing campaigns that cost less (using backlinks instead of paid search engine marketing, for example).

Another consideration is that if the company has enough time and is able to re-strategize its model, this can have a material impact on the business receiving a cash injection from outside investors.  

Determining these timeframes and figures are one way a company can reduce costs and/or pivot to more profitable products and/or services. These two calculations can provide avenues to re-invigorate a business in hopes of providing a path to profitability.

Reduce Your Taxes by Putting the Right Assets in Your IRA

Reduce Your Taxes by Putting the Right Assets in Your IRAMost people know the basic concept that certain types of investment accounts are tax sheltered while others are not. Think 401(k), 403(b), IRA and Roth IRA accounts, for example. What most people are not aware of is how you split your investment positions between your taxable and non-taxable accounts can result in major tax savings.

Asset Allocation and Location

One of the core principles of investing is to have an appropriate asset allocation that aligns with your risk tolerance and goals. In other words, how much of your investable net worth is in cash, stocks, bonds, precious metals, real estate, alternative assets, private investments, etc? Once you have this determined, the next consideration should be the location of these assets, primarily meaning whether you hold them in a taxable or tax-sheltered account.

The first, core principle behind asset location positioning is that bonds and other fixed income investments get the highest priority within tax sheltered accounts because they pay high-taxed ordinary income. Stocks that pay qualified dividends may be taxed at the more advantageous long-term capital gains rate, so they are typically better in taxable accounts.

What Are the Stakes?

To put it simply, big money. Take the example of a hypothetical $2 million portfolio evenly split between stocks and bonds. In the case where an investor has $1 million each in a taxable account (50/50 stock and bonds) and another $1 million in a tax-sheltered account (again 50/50 stock and bonds); this would cost about $148,000 over 30 years versus placing all the stock in a taxable account and all the bonds in a tax-sheltered account.

Asset Class Location Ranking

Of course, there are many more nuances and types of investments. Below we review 10 different types of assets, ranking them in order of those that get the most benefit from being in a tax-sheltered account with an explanation of why.

  1. K-1-Free Commodity Funds
    Popular for investing in futures, these are typically structured as Cayman Islands holding companies. As a result, they often kick-off highly taxed ordinary income even when the fund is losing money. Keep these in a tax-sheltered account at all costs.
  2. Junk Bonds
    High-yield corporate bonds typically come with large coupons (often 7 percent to 9 percent) and a small capital loss in the 1 percent to 2 percent range. Since the large coupon payment is taxed as ordinary income, while capital losses are worth less from a tax perspective, junk bonds are a prime candidate to go into a tax-sheltered account.
  3. Income Stocks
    Preferred shares and real estate investment trusts are characterized by their high unqualified dividends, so they are not eligible for preferential capital gains tax rates. This makes them best suited for a tax-sheltered account.
  4. High-Grade Bonds
    Similar to junk bonds, but with lower coupons and smaller capital losses, the benefits of holding these in a tax-sheltered account is less than the items above, but it is still preferable to place them in a tax-sheltered account.
  5. U.S. Treasuries
    The interest on U.S. Treasuries is taxed as ordinary income; however, it is exempt from state income tax. Depending on the state in which you are subject to taxes, these fall in the middle ground and could be held in either a taxable or tax-sheltered account.
  6. Actively Managed Mutual Funds
    The frequent churn of the holdings in actively managed funds typically creates more short-term capital gains versus long-term. Again, depending on total returns and how active the fund manager is, these could be held in either a taxable or tax-sheltered account.
  7. K-1 Commodity Funds
    Usually taxed as partnerships, profits typically get a 60/40 treatment, with 60 percent of gains classified as long-term and qualifying for favorable rates, putting them in the middle ground as well.
  8. High-Dividend Stocks
    For some investors, dividends are king. Think utility stocks and big-name blue chips with a steady track record of paying consistent dividends, like Altria. Since most, if not all, the dividend income is usually in the form of qualified dividends, holding these in a taxable account is much less painful.
  9. Stock Index Funds and Low Dividend Stocks
    Broader market mutual funds and ETFs have lower dividends. For example, on average, a total U.S. market ETF yields approximately 0.3 percent. Given this and their low churn, these funds are prime to be held in a taxable account, especially if the intended holding period is more than a year and will qualify you for long-term capital gains treatment and defer any taxable event until sale.
  10. Master Limited Partnerships (MLPs) and Private Real Estate Funds
    Typical of oil and natural gas pipeline investments, MLPs pay big dividends early on and they usually are not taxed in early years. Similarly, private placement real estate fund investments are shielded from the income they produce due to the upfront benefits of depreciation. Given their structure and the fact that they hold debt attributable to the owner, however, makes them a no-go for a tax-sheltered account since they create what is considered “unrelated business taxable income.” This makes these investments only suitable for a regular taxable account.

Conclusion

The decision of which types of investments you keep in either taxable or tax-sheltered accounts can make a big difference in how your investments grow and how much you keep. Consider evaluating not only your asset allocation but also your asset location to optimize for taxes.

Here Are The 5 Things To Look For When Engaging An Auditor

Here Are The 5 Things To Look For When Engaging An Auditor

california state audit, auditor, 5 Things To Look For When Engaging An Auditor

“At Gerber & Co we employ seasoned auditors who have worked at the Big Firms. They are efficient, cost-effective and bring to the task a wealth of wisdom and experience. We take the words ‘Beyond BeanCounting’ seriously” – Roberto Moutinho CPA, Audit Partner

1. Reputation and Experience: Look for auditors with a solid reputation and extensive experience in your industry or sector.

2. Qualifications and Certifications: Ensure the auditor possesses relevant qualifications and certifications, such as Certified Public Accountant (CPA) or Chartered Accountant (CA).

3. Fair and Transparent Pricing: Expect detailed bills listing the work done and by whom. Where possible request a fixed fee or a not-to-exceed estimate. “Most new clients save 20% – 30% on what they previously paid – and receive much more from us” – Selwyn Gerber CPA Founding Partner

4. Industry Knowledge: Seek auditors with a deep understanding of your industry’s regulations, standards, and specific challenges.

5. Added Value: Use a firm with a focus on providing more than just “check-list” audits. Expect advice and input on tightening financial controls and improving efficiencies.

Contingent Liability Defined

Contingent Liability, What is Contingent LiabilityAs the name implies, a contingent liability for a business does not always happen and depends on how the future unfolds. When it comes to a business analyzing a contingent liability, it focuses on the probability of the business realizing it, the time frame within which the liability might occur, and the accuracy of the contingent liability’s estimated amount.  

When to Record and Notify of Contingent Liabilities

Projected contingent liabilities are typically recorded if the contingent liability will materialize and can be reasonably projected with a high level of accuracy. Examples include a company making good on a large-scale product warranty, a business facing a government probe or ongoing litigation, or an organization having to satisfy a guarantee on debt.

When recording contingent liabilities, businesses must adhere to three accounting principles from generally accepted accounting principles (GAAP) and the International Financial Reporting Standards (IFRS):

1. The Full Disclosure Principle

This requires consequential and pertinent financial details and essentials to be documented thoroughly in financial statements. Relevant fiscal circumstances that have a reasonable likelihood to negatively impact a business’s future net profitability, cash flow, and assets highlight the importance of why a company’s solvency is the primary focus of this tenant.   

2. The Materiality Principle

This focuses on the necessity of financial statement disclosure. Preparers of the financial statements must determine if including financial information (or not) on the business’s financial statements would give interested parties substantive information to help them determine whether or not to engage with the company.

3. The Prudence Principle

This last principle focuses on ensuring income and assets are reported accurately, along with requiring liabilities and expenses not to be reported too low. When applying this principle through the lens of contingent liabilities, if there’s more than a 50 percent chance of the event occurring, it and the associated expense are documented. Recording the liability gives a fair reporting of the expenses and obligations.  

Naturally, if there’s a strong likelihood of reducing a business’s ability to sustain profitability, it also can reduce investor interest in buying part (or all) of the company. Similarly, while being transparent by disclosing contingent liabilities, a business might not be able to secure lending if the lender doesn’t have faith that the debt will be repaid according to the loan’s terms.

Contingent liabilities that are expected to occur/settle in the short term are usually more impactful. Conversely, contingent liabilities that are anticipated to be settled over the long term are less impactful because there’s a smaller chance of the event actually materializing.     

Another consideration when it comes to generally accepted accounting principles is that there are three categories of contingent liabilities, which are all based on the probability of it occurring.

  1. If the likelihood of the liability arising is more than 50 percent and the loss can be projected with relative certainty, this is recorded as an expense on the income statement and a liability on the balance sheet. This also can be referred to as a probable contingent liability that can be reasonably estimated (and reflected on financial statements).
  2. If the contingency meets one, but not both, of the criteria of a high probability contingency, the contingent liability is required to be documented in the footnotes of the financial statements. This also can be referenced by stating that the liability is as likely to occur as not.
  3. If a contingent liability does not meet either of the first two conditions, the rest fall into this category. Since the probability of a cost arising due to these liabilities is highly unlikely, and while reporting these in financial statements is not required, companies sometimes do disclose them.

With contingent liabilities being naturally uncertain, these approaches give business’ some level of certainty to evaluate and make reasonable judgment calls to manage internal and external expectations.

Debating U.S. Border Policies and Foreign Aid, Providing Tax Relief Before Tax Season, and Training More Nurses

Debating U.S. Border Policies and Foreign Aid, Providing Tax Relief Before Tax Season, and Training More NursesThe Emergency National Security Supplemental Appropriations Act (HR 815) – Formerly known as the RELIEVE Act, this bill was originally written to improve veteran eligibility for reimbursement for emergency treatment. However, the bill was altered to incorporate the Senate’s effort to combine new U.S. border policies with aid for wars abroad. On Feb. 13, the Senate passed this bill to provide $95.3 billion in aid for Ukraine, Israel, and Taiwan. While the border policy portion of the bill was struck out, the Senate did manage to pass the foreign aid funding. The bill includes $4.83 billion to help deter China’s aggression against Taiwan, $9.15 billion in humanitarian assistance to civilians in conflict zones such as Gaza and the West Bank, $14.1 billion to support Israel’s war against Hamas, and $60 billion in aid to Ukraine. It is worth noting that about 75 percent of the Ukraine funding would be spent in the United States to refill inventories and purchase new weapons from American manufacturers. However, the House speaker has indicated he will not bring the bill to the floor for a vote until they have satisfactorily readdressed immigration policies affecting the U.S. border.

Tax Relief for American Families and Workers Act of 2024 (HR 7024) – This bipartisan legislation was introduced on Jan. 17 by Rep. Jason Smith (R-MO). The bill includes a variety of tax-related provisions, such as enhancing the low-income housing and child tax credits, as well as offering additional tax incentives to promote economic growth for small and private business owners and entrepreneurs. The bill passed in the House on Jan. 31 and has the potential to pass in the Senate before the April tax filing deadline.

No Dollars to Uyghur Forced Labor (HR 4039) – This bill prohibits two U.S. government agencies from spending funds associated with goods procured via forced labor in the Xinjiang Uyghur Autonomous Region (XUAR) of China. However, if the State Department advises Congress of evidence that no forced labor was used in making particular goods, it may waive the prohibition. The act was introduced by Rep. Nathaniel Moran (R-TX) on June 12, 2023. It passed in the House on Feb. 13 and currently lies with the Senate.

A bill to improve performance and accountability in the Federal Government and for other purposes (S 709) – This bipartisan bill was introduced by Sen. Gary Peters (D-MI) on March 8, 2023. It is designed to improve performance and accountability within the Federal Government by re-evaluating the goals of federal agencies and authorizing a Deputy Performance Improvement Officer in addition to a Performance Improvement Officer. The act passed in the Senate on Feb. 8 and is now under consideration in the House.

Train More Nurses Act (S 2853) – This bill requires the Departments of Labor and Health and Human Services to research and prepare recommendations to make grant programs that support nurses more effectively. Specifically, how to increase pathways for experienced nurses to become teachers at nursing schools, particularly in underserved areas, and how to encourage more licensed practical nurses to become registered nurses. The act, which was introduced by Sen. Jacky Rosen (D-NV) on May 3, 2023, passed by unanimous consent in the Senate on Jan. 24. It is currently under review in the House.

Deepfakes and Social Engineering: The New Face of CEO and CFO Fraud

What is a Deepfakes and Social EngineeringTechnological advancements have ushered in a new era of cybercrime, with deepfakes and social engineering tactics at the forefront of fraudulent activities. CEO and CFO fraud has become increasingly widespread, posing significant threats to organizations worldwide.

Understanding CEO and CFO Fraud

CEO and CFO fraud involves cybercriminals impersonating executives to manipulate employees to transfer funds or sensitive information. These scams often rely on social engineering techniques to deceive unsuspecting victims. While traditional phishing emails used in business email compromise (BEC)might use generic language, sophisticated cybercriminals now leverage deepfakes to make their schemes more convincing. They exploit human trust and undermine traditional security measures.

The Rise of Deepfakes

Deepfakes are highly realistic manipulated media created using deep learning technology, often involving video or audio recordings that appear genuine. With the aid of generative artificial intelligence (AI) tools, deepfake technology has become increasingly sophisticated. This is because the synthetic media generated using AI can realistically replicate a person’s voice, appearance, and mannerisms. These advancements in AI technology have made it increasingly challenging to distinguish between real and manipulated content, amplifying the effectiveness of social engineering tactics.

It is worth noting that deepfakes alone are not enough to guarantee success for these scams. Social engineering plays a crucial role in manipulating victims and exploiting their vulnerabilities. The fraudsters deploy various tactics, including creating a sense of urgency, leveraging trust and authority, and targeting specific individuals with access to sensitive information or decision-making authority.

A notable instance of this fraud is that of a Hong Kong-based multinational firm that lost $25 million after being duped by a deepfake impersonation of their CFO. Using a realistic video call, the scammer instructed an employee to transfer the funds to a supposedly urgent business acquisition in China. Unfortunately, the employee was unaware of the deepfake and fell victim to the elaborate scam.

In another instance, a cybercriminal impersonated the CFO of a prominent financial institution using a deepfake audio recording. The fraudulent call, which sounded identical to the CFO’s voice, instructed an employee to disclose sensitive client information. Believing it was a legitimate request from the CFO, the employee complied, unintentionally compromising confidential data and exposing the organization to regulatory penalties and lawsuits.

Mitigating the Threat

Organizations must implement robust cybersecurity measures and employee training initiatives to deal with the rising threat of CEO and CFO fraud facilitated by deepfakes and social engineering. Below are some strategies to consider:

  • Employee education and awareness: Companies can hold regular training sessions to educate employees about the dangers of social engineering tactics and how to identify suspicious communications, including deepfake content. They also can encourage vigilance and emphasize the importance of verifying requests, especially those involving financial transactions or sensitive information.
  • Multi-factor authentication (MFA): Businesses are implementing MFA protocols for financial transactions and accessing sensitive data. By requiring multiple verification forms, such as passwords, biometrics or one-time codes, MFA adds an extra layer of security that can help hinder unauthorized access, even if credentials are compromised.
  • Strict verification procedures and zero-trust policy: Organizations can establish strict verification procedures for any requests involving changes to payment instructions or the disclosure of sensitive information. Employees must verify such requests through multiple channels, such as phone calls or in-person meetings.
  • Advanced detection technologies: Companies also might invest in advanced detection technologies capable of identifying deepfake content and other forms of manipulated media. These tools use AI algorithms to analyze multimedia content for signs of tampering or manipulation, helping organizations identify potential threats before they escalate.

As deepfake technology advances, these scams will likely become even more sophisticated and challenging to detect. As Gartner predicts, by 2026, identity verification and authentication solutions such as face biometrics could become unreliable due to AI-generated deepfakes. Therefore, it is crucial to acknowledge the broader implications of deepfakes and social engineering. Regulatory bodies, technology companies, and other concerned institutions must collaborate to develop comprehensive frameworks that address the ethical use of AI, establish clear guidelines for deepfake technology, and enhance overall cybersecurity resilience.

Conclusion

As deepfakes and social engineering tactics continue to evolve, the threat of CEO and CFO fraud is a real challenge for organizations of all sizes. Sophisticated technology and deceptive practices have made it easier than ever for cybercriminals to impersonate executives and manipulate employees into unknowingly facilitating fraudulent activities. Organizations must adopt proactive approaches to mitigate the risks associated with deep fake-enabled fraud and to safeguard their assets and reputations in an increasingly digital landscape.

March Financial To-Do List

March Financial To-Do ListReady or not, spring is right around the corner, and it’s the perfect time to get in fiscal shape for the rest of the year. However, tax preparation isn’t the only thing to put on your list. Here are a few other must-dos to keep you financially fit.

Purge Your Papers

After you finish your taxes, shred papers you don’t need, like credit card or ATM receipts. Then organize the papers you need to keep, such as car titles, loan paperwork, retirement statements, etc. Store them in a fireproof safe or password-protected file. You’ll also want to deactivate accounts (and apps) you no longer use. When you do this and rid yourself of that extra paper, as well as eliminate related files on your computer, it helps minimize the risk of your personal data being stolen should you or any institutions you’re registered with get hacked. Now, all of these tasks assume you’ve already filed with Uncle Sam and aren’t filing an extension. If you are filing an extension, that’s the next task on your list.

File a Tax Extension

And you’ll probably want to do so with E-File. But know this: an extension of time to file your return does not grant you any extension of time to pay your taxes. You should estimate and pay any owed taxes by your regular deadline to help avoid possible penalties. Finally, you must file your extension request no later than the regular due date of your return. For more info, check out this helpful page.

Evaluate College Aid Offers

If you have a high school senior, March is the time that they learn whether or not they’ve been accepted to colleges. It’s also the prime time to figure out how much money you’ll need for their education. If your child has been lucky enough to have received a financial aid letter, you’ll want to sit down and calculate how much cash you’ll need to supply or borrow. Generally, the universities include info in their letters about federal loans that you qualify for, so you can start that process. However, if you don’t like the offer that’s been extended, you can appeal it. Some schools may increase their offer.

Consider Buying Flood Insurance

April showers are just up ahead, but there are other forces of nature to contend with in spring: hurricanes, mudslides, and melting snow from freak freezes out of nowhere. All of these weather events breed water – and in some cases, too much of it. Check your homeowner’s insurance first to see if these acts of God are covered. If floods aren’t included, then flood insurance is something to look into. Even if you don’t live in a high-risk area, according to the National Flood Insurance Program, 20 percent of claims come from low- to moderate-risk areas. While annual premiums can run around $700 to 800 a year if you live in a low- to moderate-risk area, this could be less. Usually, there’s a 30-day waiting period before the policy kicks in, so it makes sense to buy it before you really need it.

Score on Deep Discounts

Now that winter is a distant memory, retailers are getting rid of cold weather inventory in March. Think winter coats, cozy clothing, and space heaters, for starters. Replacement windows and air purifiers are also priced low. And to get in the mood for spring cleaning, you may find vacuum cleaners on sale. Look for price cuts on (or around) St. Patrick’s Day, too. If you want to find more deals, you don’t need the luck of the Irish – just Google “March markdowns” and dive in.

Getting organized in March sets a great precedent for the rest of the year. Don’t miss this opportunity to get your financial house in order for the coming months.

Sources

https://www.consumerreports.org/financial-planning/march-financial-to-do-list/

https://www.bankrate.com/insurance/homeowners-insurance/cost-of-flood-insurance/#:~:text=The%20average%20U.S.%20homeowner%20may,on%20your%20individual%20rating%20factors.